Televerde's Michelle Cirocco: Tech Enables Trust
Vivian Wagner 
"Everybody's using technologies like artificial intelligence, predictive analytics, marketing automation tools, search engine marketing and lead analytics tools," said Michelle Cirocco, head of global marketing for Televerde. "We're using all these tools and technologies to identify who we should communicate with, and we use them to set the stage for our marketing and demand-generation efforts, and to get our names or clients' names in front of their prospects. Ultimately, though, our real goal is to build relationships."
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July 31, 2018 at 03:00AM
from TechNewsWorld
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"Everybody's using technologies like artificial intelligence, predictive analytics, marketing automation tools, search engine marketing and lead analytics tools," said Michelle Cirocco, head of global marketing for Televerde. "We're using all these tools and technologies to identify who we should communicate with, and we use them to set the stage for our marketing and demand-generation efforts, and to get our names or clients' names in front of their prospects. Ultimately, though, our real goal is to build relationships."Read more
July 31, 2018 at 03:00AM
from TechNewsWorld
via IFTTT
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